Wimmer Communities and Crescent Hotels & Resorts have expanded their long-standing partnership with the launch of a new dual-branded property, The Marriott Center, located within the Poplar Creek Town Center in Brookfield, Wisconsin. The Marriott Center includes two distinct Marriott-branded hotels: the all-suite Residence Inn by Marriott Milwaukee Brookfield at Poplar Creek and the Courtyard by Marriott Milwaukee Brookfield at Poplar Creek. The property is owned and developed by Wimmer Communities and managed by Crescent Hotels & Resorts.

This new addition reflects the ongoing collaboration between the two companies and is part of a broader portfolio of joint projects. The Marriott Center offers guests a range of modern amenities and is ideally located for easy access to downtown Milwaukee and local attractions such as The Corners of Brookfield.

Designed with both business and leisure travelers in mind, the Marriott Center features a Bistro+ Pub & Grill, a 24/7 fitness center, a pool, and a rooftop patio with a firepit. Outdoor spaces with lawn games and grills are also available, ensuring a variety of activities for guests. The property also offers the convenience of complimentary covered parking, keeping guests’ vehicles protected from the elements.

The Residence Inn boasts 104 modern suites, each equipped with a kitchen and workspaces, catering to extended stays and those needing extra room. The Courtyard, with 121 guest rooms, provides comfortable accommodations with ergonomic workspaces and luxurious bedding.

The Poplar Creek Town Center itself is a dynamic, mixed-use development designed to enhance community connectivity through its pedestrian-friendly, open-air spaces. The center features an array of retail shops, dining options, and services at the ground-level Shops of Poplar Creek, as well as within the adjoining Town Center and Gateway building. The development also includes The Poplar Creek Club, a collection of architecturally diverse residential buildings offering various amenities and views of the scenic Poplar Creek Preserve.

This collaboration between Wimmer Communities and Crescent Hotels & Resorts further establishes the Poplar Creek Town Center as a hub for modern living and convenience in Brookfield, Wisconsin.

“When conceptualizing The Marriott Center, we focused on seamlessly integrating it with the Poplar Creek Town Center,” said John Wimmer, Executive Vice President of Wimmer Communities. “Our goal was to elevate the hotel experience and ensure both properties positively impacted all our guests. We take pride in cultivating a warm, welcoming environment for everyone who visits.”

“A town center should be the heart and soul of the community, cultivating a sense of place for residents and visitors alike. Poplar Creek Town Center has done just that by providing a sense of belonging, coupled with premier services to guests, residents, and visitors. Our partnership with Wimmer Communities for The Marriott Center has been exceptionally rewarding, and we eagerly anticipate expanding our collaboration with future projects,” said Michael George, Founder and CEO of Crescent Hotels & Resorts.

The Town of Brookfield was chosen as the ideal location for the Poplar Creek Town Center due to its strategic proximity to major roadways, its vibrant community, and the ample space available for a project of this magnitude. Designed with sustainability at its core, the development preserves the area’s natural woods and wetlands while also introducing new park areas, playgrounds, pedestrian bridges, and trails. The project is thoughtfully integrated with the surrounding infrastructure, ensuring easy access to various public transit options for residents and visitors alike.

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