UrVenue and OpenTable have revolutionized the luxury hospitality experience by seamlessly integrating fine dining reservations into hotel itineraries, offering guests a personalized and effortless journey from the moment they book. This groundbreaking partnership allows hotel guests to access exclusive dining options, secure VIP restaurant reservations, and plan unique culinary experiences all before arriving at their destination, elevating the overall guest experience and reinforcing the commitment of luxury properties to provide top-tier services.

UrVenue, a leading innovator in booking technology for the hospitality industry, has officially strengthened its collaboration with OpenTable, the globally recognized platform for restaurant reservations. This enhanced partnership builds upon their initial 2021 integration and ushers in a new era of streamlined, guest-centric service that combines luxury accommodations with high-end dining experiences.

The evolution of this partnership introduces a powerful new feature to UrVenue’s Itinerary Builder, enabling hotel guests—both those already checked in and those preparing for future stays—to access premium OpenTable dining reservations in advance of arrival. Through this feature, travelers can effortlessly secure tables at sought-after restaurants and exclusive culinary events curated specifically for their destination. The system is not only designed with guests in mind but also equips hotel staff to manage reservations on behalf of their guests via UrVenue’s centralized Experience Center, ensuring each interaction is smooth, responsive, and deeply personalized.

By embedding OpenTable’s dining options into the pre-arrival experience, UrVenue empowers properties to elevate the anticipation and excitement of the guest journey before it even begins. Whether guests are planning a romantic dinner, a celebratory feast, or an immersive food and wine experience, the new integration allows them to plan every detail of their stay down to the last bite. In today’s hospitality landscape, where experiences drive guest loyalty, this kind of seamless digital connection between hotel and dining significantly boosts perceived value.

Travelers are not the only ones benefiting from this collaboration. For luxury hotels, resorts, and casinos—as well as top-tier lifestyle hospitality brands—this enhanced integration represents a game-changing opportunity. These properties can now offer exclusive access to OpenTable’s highest-demand restaurants, aligning with their commitment to delivering unforgettable stays. The addition of curated dining options to the itinerary experience allows them to differentiate their brand, create additional touchpoints with guests, and enhance revenue opportunities by connecting guests to more premium services.

From a technical standpoint, the integration process has been designed to be as frictionless as possible. UrVenue is now featured on the OpenTable for Restaurants Integrations Marketplace, where properties can easily activate the partnership through a dedicated tile. This direct access streamlines onboarding, eliminates the need for complex configurations, and accelerates time-to-market, allowing hotels to begin offering the enhanced service almost immediately.

“This expanded partnership gives hotels unprecedented control over how they prioritize and deliver premium dining access to their in-house guests, enhancing the overall value they bring to the stay experience,” said Tracee Nalewak, Chief Growth Officer of UrVenue.

“Our expanded partnership is all about helping hoteliers enhance the dining experience for hotel guests, giving them privileged access to premium reservations, while making it seamless for staff to manage it all and deliver personalized hospitality,” said Amy Wei, Chief Operating Officer of OpenTable.

Hospitality professionals eager to explore these cutting-edge features firsthand can connect with the UrVenue team during HITEC 2025, scheduled from June 17 to 19 at the Indiana Convention Center in Indianapolis. UrVenue will be showcasing its latest innovations at Booth #1100, where attendees can explore how the expanded OpenTable integration enhances both operational efficiency and the guest experience.

This collaboration is more than just a technical update—it reflects a broader shift in the hospitality industry toward personalization and convenience. As guests increasingly seek tailored, experience-rich stays, technology providers like UrVenue and OpenTable are rising to meet the demand with intuitive tools that make trip planning more connected and dynamic.

UrVenue and OpenTable are transforming luxury hospitality by seamlessly integrating fine dining reservations into hotel itineraries, offering guests exclusive culinary experiences and personalized service before arrival.

In the hospitality space, where first impressions are made long before a guest sets foot on the property, this type of integration adds critical value. The ability to lock in a hard-to-get table at a top restaurant days or weeks in advance can turn a standard stay into a standout experience. And for properties striving to exceed expectations at every stage of the journey, this partnership offers a new way to make that possible.

As the hospitality world continues to evolve with guest-centric innovation at the forefront, the enhanced UrVenue–OpenTable partnership serves as a compelling example of how collaboration between technology leaders can redefine the future of luxury travel.

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