The partnership aims to transform the tourism industry by fostering innovation and supporting entrepreneurs for global growth. Unicorn Hunters, the innovative reality business series that connects entrepreneurs with millions of global investors, has announced a strategic partnership with the World Tourism Organization (UN TOURISM). This collaboration seeks to drive entrepreneurship and innovation in the global tourism sector.

This visionary Memorandum of Understanding (MoU) between Unicorn Hunters and UN TOURISM is set to revolutionize the entrepreneurial landscape in tourism. The partnership will create a supportive environment where startups can thrive, bringing transformative outcomes for the tourism industry.

Through this alliance, entrepreneurs will gain access to investors, technology, and educational programs such as masterclasses and accelerator initiatives. The partnership will also work toward increasing the participation of women in leadership roles within the technology, tourism, and hospitality sectors.

Natalia Bayona, Executive Director of UN TOURISM, stated, “This partnership represents a significant step forward in promoting global tourism innovation through cryptocurrency investments. In 2022 alone, over 1,200 blockchain startups received more than $26 billion in funding from crypto-focused venture capital. With Unicoin and this collaboration, we will foster entrepreneurship, empower women in tech, and promote innovative solutions to drive the future of tourism and hospitality.”

Silvina Moschini, CEO of Unicorns Inc. and founder of Unicoin, added, “Our collaboration with UN TOURISM is vital to developing a global entrepreneurial ecosystem focused on innovation. Together, we can drive sustainable development, economic prosperity, and inclusive growth, while providing investment opportunities for groundbreaking ideas.”

Unicorn Hunters, viewed by millions globally, democratizes access to funding by connecting emerging businesses with potential investors. The show allows viewers to invest in pre-IPO opportunities. In 2022, Unicorn Hunters launched Unicoin, a cryptocurrency backed by real-world assets and investments featured on the show.

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