This Memorial Day weekend, a surprising front-runner is dominating the international travel scene for American tourists—Portugal. Long admired for its scenic coastlines and old-world charm, Portugal travel by Americans is now outpacing visits to traditional favorites like Mexico, Costa Rica, New Zealand, Spain, the UK, Canada, Italy, Ireland, and France.

This shift isn’t just a statistical blip. It signals a deeper trend in US travel behavior, particularly among those seeking richer cultural experiences, affordability, and a slower pace of life. Outbound travel patterns from the U.S. are evolving fast, and Portugal seems to be capturing the hearts—and itineraries—of more Americans than ever before.

So what’s behind this sharp rise? It’s not just the pastel-colored streets of Lisbon or the wine tours in the Douro Valley. Travelers are drawn by a unique blend of historic elegance, coastal serenity, and unmatched value compared to other top destinations like Mexico or France.

Meanwhile, countries like Canada, Ireland, and the UK—while still strong performers—are seeing fewer spikes in holiday weekend traffic. Portugal travel by Americans has become more than a vacation trend; it’s quickly becoming a preferred lifestyle preview.

With airline bookings rising and international entry processes streamlined, all signs point to Portugal holding onto its top-tier travel status throughout the 2025 season. As more Americans rethink where and how they spend their time abroad, Portugal is setting the pace—quietly, confidently, and irresistibly.

Memorial Day weekend has always marked the unofficial start of summer in the United States, and in 2025, it’s clear that American travelers are making the most of it—by heading abroad in record numbers. With travel demand soaring and long-haul flight bookings on the rise, U.S. tourists are choosing cultural capitals, coastal escapes, and scenic cities for their holiday getaways.

But where exactly are Americans going this year? The latest booking data from AAA and travel platforms points to one major trend: Europe is dominating the list, with a few North American gems also drawing attention.

Let’s break down the top international destinations that are capturing the hearts—and passports—of U.S. travelers this Memorial Day.

Rome, Italy – Eternal Allure

Rome continues to be one of the most sought-after travel experiences for Americans. From the Colosseum to Vatican City, it’s a living museum of ancient history, art, and world-renowned cuisine. This Memorial Day weekend, travelers are flooding into the Eternal City, soaking up Mediterranean sun while sipping espresso in cobblestone piazzas.

With direct flights from multiple U.S. cities and a surge in travel interest post-pandemic, Italy is reclaiming its spot as a top-tier destination for summer-bound tourists.

Paris, France – The Classic Choice

No international list would be complete without Paris. American visitors are returning to the City of Light for everything from romantic strolls along the Seine to museum-hopping through the Louvre and Musée d’Orsay. Springtime in Paris is a dream—warmer weather, blooming gardens, and endless cafes.

Paris appeals to first-timers and repeat visitors alike, especially during holiday weekends when the pace slows and the atmosphere feels especially charming.

London, United Kingdom – Tradition Meets Trend

London remains a favorite for American tourists seeking a mix of royal history and contemporary culture. From Buckingham Palace to Borough Market, the UK capital delivers a cosmopolitan vibe with familiar language, direct flights, and strong tourism infrastructure.

This Memorial Day, travelers are also drawn by live events, theater performances, and vibrant nightlife. The city’s accessibility and wide range of experiences make it an ideal pick for a long weekend.

Dublin, Ireland – Emerald Escape

Dublin is emerging as a top holiday spot thanks to its warm hospitality, lively pub scene, and deep historical roots. Whether tracing family ancestry or just enjoying a pint of Guinness with live folk music, Americans are landing in Ireland in greater numbers this year.

May offers ideal weather and fewer crowds compared to the peak summer months, making it a smart time to explore Ireland’s scenic coastline or historic landmarks like Trinity College and the Book of Kells.

Barcelona, Spain – Art, Beach, and Tapas

Barcelona offers something unique: the energy of a big city combined with Mediterranean beach life. Travelers are flocking to this Spanish favorite for its vibrant culture, surreal architecture, and unmatched food scene.

Memorial Day weekend lines up perfectly with the beginning of Spain’s festive summer season, offering Americans a lively yet laid-back escape filled with sunshine and seafood.

Amsterdam, Netherlands – Culture and Canals

Amsterdam is drawing Americans with its bike-friendly streets, iconic canals, and progressive vibe. Known for its museums, tulip fields, and relaxed atmosphere, it’s a great fit for travelers seeking a slower pace without sacrificing urban sophistication.

This time of year, the city is especially picturesque, with long daylight hours and mild weather—perfect for outdoor cafes and scenic boat rides.

Athens, Greece – A Rising Star

Perhaps the biggest surprise this year is Athens, which has shot up the charts into the top five for American travelers. Greece is trending hard in 2025, and Athens is the gateway.

Tourists are increasingly drawn to its blend of mythology, modernity, and affordability. Plus, it’s a launchpad to the Greek islands, making it ideal for those craving both culture and coastline.

Vancouver, Canada – The Cruise Capital

For travelers looking to stay closer to home, Vancouver is proving a popular choice. Not only is it a stunning destination in its own right—with mountains, ocean views, and vibrant neighborhoods—but it also serves as a major embarkation point for Alaskan cruises.

This dual appeal makes it a smart pick for families and older travelers seeking a mix of city life and scenic sailing.

Why More Americans Are Not Just Visiting—But Moving to Portugal in 2024

There’s a quiet revolution happening in global mobility. American travelers, long known for short-term trips and vacation getaways, are now packing their lives into suitcases and heading out—for good.

At the center of this surge? Portugal.

According to new data from travel and relocation platform Expatsi, Portugal is the most requested country for Americans looking to permanently leave the United States. And it’s not a fluke or a passing trend. This movement is gaining real traction, fueled by lifestyle aspirations, political frustration, and a hunger for personal growth.

Portugal Leads the Pack in Global Appeal

The findings come from a massive survey conducted by Expatsi, which gathered insights from over 116,000 U.S. participants. Each respondent answered questions about climate preferences, budget constraints, and language comfort. The result? A ranked list of the countries Americans most want to move to.

Portugal didn’t just make the list—it topped it.

Also ranked highly were other desirable destinations such as Spain, the United Kingdom, Canada, Italy, Ireland, France, Mexico, New Zealand, and Costa Rica. All offer a combination of cultural richness, safety, affordability, and lifestyle upgrades that resonate deeply with today’s U.S. citizen.

Why Portugal? The Allure of Europe’s West Coast

Portugal checks nearly every box for Americans dreaming of a new start. From its Mediterranean climate to its affordable cost of living, the country offers a gentle landing for those craving a slower pace and sunnier days.

Lisbon and Porto are cultural powerhouses, combining rich history with modern innovation. Coastal towns like Cascais and Lagos provide stunning landscapes and a welcoming community. Even beyond the major cities, Portugal’s charm lies in its accessibility, food culture, and deep-rooted sense of peace.

Moreover, Portugal has become increasingly English-friendly, making the transition easier for first-time expatriates. From healthcare to digital nomad visas, the infrastructure supports long-term living without the usual bureaucratic stress.

The Numbers Tell a Story: Tourists Are Turning into Residents

Portugal isn’t just seeing interest—it’s seeing action. Data from Portugal’s National Statistics Institute reveals that over 140,000 Americans visited in November 2023 alone—a monthly record.

This surge is about more than just holiday travel. Many of these visitors are exploring the country as a future home. The line between tourist and expat is blurring. In fact, relocation services and international property firms are reporting significant upticks in long-term rental and home-buying inquiries from U.S. citizens.

Top Reasons Americans Want to Leave the U.S.

Expatsi’s survey didn’t just ask where people want to go—it asked why. The results are telling.

A full 61% of respondents listed adventure, personal enrichment, or lifestyle growth as their top reasons for leaving. But there’s a deeper layer. Over half also cited political concerns, including rising polarization and social division, as critical motivators.

For many, moving abroad is no longer just about the weather or real estate—it’s about quality of life and peace of mind.

Portugal, with its low crime rates, stable governance, and progressive policies, represents a haven in an increasingly chaotic world.

Economic and Visa Policies Make It Easier Than Ever

Another reason Portugal is dominating the expat wish list? Its welcoming immigration policies.

The country’s Golden Visa and D7 passive income visa make it feasible for Americans to gain residency with minimal barriers. Remote workers and retirees find these options especially attractive, allowing them to live legally while enjoying the benefits of EU residency.

In addition, Portugal’s affordable healthcare system, universal broadband access, and reliable public transport offer American movers a complete lifestyle package—often for a fraction of the U.S. cost.

The Broader Shift: Americans Are Reimagining “Home”

This growing interest in permanent international relocation signals a bigger, more transformative trend. Americans, once known for domestic loyalty, are increasingly thinking globally. They are asking not just where to vacation, but where to thrive.

The pandemic reshaped perspectives. Political uncertainty magnified discomfort. And now, in 2024, we’re witnessing a collective shift—a redefinition of what it means to live freely and fully.

Portugal is just the beginning.

What This Means for the Travel and Tourism Industry

For travel professionals, this shift opens new opportunities and challenges. Airlines must adapt to growing one-way demand. Real estate agents in countries like Portugal and Spain are experiencing spikes in international interest.

Hospitality brands, tour operators, and relocation consultants must now offer services that cater to long-term movers, not just tourists. And cities once focused on short-term bookings may find themselves managing new expat communities.

This evolution will shape marketing strategies, policy priorities, and even city planning.

Portugal Is More Than a Destination—It’s a Dream in Motion

The surge in Americans moving to Portugal is not just a travel trend—it’s a movement. It’s a signal that modern travelers are seeking more than adventure. They want meaning. They want stability. They want a place that aligns with their values, lifestyle, and hopes for the future.

Portugal stands ready to welcome them.

And as borders fade in a digitally connected world, the idea of home is changing—one passport, one plane ticket, and one open door at a time.

Final Takeaway

This Memorial Day weekend, American travelers are going big—and going global. From the romance of Paris to the vibrant buzz of Athens and the natural beauty of Vancouver, the desire to explore is stronger than ever.

As travel rebounds, these destinations aren’t just vacation spots—they’re emotional choices. They represent freedom, discovery, and a new chapter of movement after years of uncertainty.

Wherever they land, one thing is clear: American tourists are back on the move—and the world is ready to welcome them.

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