A group of eight elite travel advisors from the United States recently toured the island of Ireland, hosted by Tourism Ireland, Fáilte Ireland, and Tourism NI.

These advisors, members of the prestigious Virtuoso and Signature Travel Network, are renowned for crafting bespoke luxury itineraries for their affluent American clientele. The visit aimed to immerse them in Ireland’s top-tier tourism experiences, equipping them to offer informed recommendations and ignite greater enthusiasm among their clients planning high-end vacations to Ireland.

Exploring Ireland’s Premier Luxury Hotels

The travel agents embarked on detailed site inspections of some of Ireland’s finest accommodations. Their stops included iconic properties such as Adare Manor, Muckross Park Hotel & Spa, Sheen Falls Lodge, Park Hotel Kenmare, Dromoland Castle, Mount Juliet Estate, The Merrion Hotel, Lough Erne Resort, Bishop’s Gate Hotel, and Culloden Estate & Spa.

Unique Experiences Highlight Irish Charm

Their itinerary, curated by the renowned luxury travel designer Adams & Butler, was packed with unforgettable experiences. Highlights included a falconry demonstration at Adare Manor, a charming jaunting car ride through Killarney National Park, and a visit to Molly Gallivan’s Cottage, showcasing Ireland’s rich cultural heritage.

Alison Metcalfe, Tourism Ireland’s Head of North America, said: “TourismIreland was delighted to work with Virtuoso and Signature Travel Network, to invite this group of specialist luxury travel agents to visit the island of Ireland, to experience at first-hand some of our luxury tourism offering, including our boutique hotels and high-end resorts. Seeing is believing – and our aim is that when they return home, they will be even more enthusiastic about the destination, helping to secure a greater share of their business for the island of Ireland in 2025 and beyond.”

Iconic Attractions Add to the Journey

Beyond luxury, the group explored some of Ireland’s most famous attractions. They toured Kildare Village, known for its upscale shopping, and sampled premium offerings at the Pearse Lyons Whiskey Distillery in Dublin. Visits to natural and historical landmarks such as the Giant’s Causeway, Carrick-a-Rede Rope Bridge, and Titanic Belfast rounded out their itinerary, providing a well-rounded perspective on Ireland’s tourism appeal.

This carefully designed visit ensured that these travel professionals left with a deep appreciation for Ireland’s luxury offerings and an eagerness to recommend the destination to discerning travelers.

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