India has unveiled a remarkable addition to its luxury hospitality scene with the introduction of the IHCL SeleQtions Amritsar, spanning ten lush acres of peaceful elegance in Punjab. This thoughtfully designed suburban retreat offers guests 100 sophisticated rooms complete with private outdoor decks, providing an intimate connection to the natural beauty of the surroundings. Highlighting signature dining experiences, serene landscaped gardens, expansive banquet spaces, and wellness amenities including a rejuvenating spa, the resort seamlessly blends luxury and tranquility. Strategically located near iconic landmarks like the Golden Temple, Jallianwala Bagh, and Wagah Border, IHCL SeleQtions Amritsar uniquely caters to travelers seeking both spiritual fulfillment and indulgent leisure.

Indian Hotels Company (IHCL), India’s largest and most iconic hospitality company, continues to shape the luxury travel landscape with its latest announcement—the signing of a magnificent new SeleQtions resort in Amritsar, Punjab. Spread across a verdant 10-acre suburban site, the new IHCL SeleQtions Amritsar will offer an unforgettable blend of elegance, tranquility, and cultural richness. With 100 spacious keys and a comprehensive suite of lifestyle amenities, this new project solidifies IHCL’s footprint in North India while promising visitors an elevated stay in one of the nation’s most revered cities.

This addition marks IHCL’s fifth hotel in Punjab, four of which are currently under various stages of development. It reaffirms the brand’s deep commitment to expanding its luxury and upscale offerings across India’s key religious and cultural hubs.

Commenting on the signing, Ms. Suma Venkatesh, Executive Vice President – Real Estate & Development, IHCL said, “Amritsar, a renowned destination for both leisure and pilgrimage, draws visitors from across the globe. In addition to its cultural significance, the city’s rapidly growing manufacturing sector is witnessing a rise in business travel. This signing is in line with IHCL’s strategy of expanding its presence in key cultural and commercial markets across India. We are delighted to partner with Mr. Saurabh Khanna for this project.”

A Serene Escape in the Heart of Punjab

The new IHCL SeleQtions Amritsar is not just a hotel—it’s a destination in itself. Envisioned as a high-end suburban retreat, the property has been thoughtfully designed to embrace its surroundings, capturing the lush beauty of Punjab’s landscape while infusing it with contemporary Indian design aesthetics.

Guests arriving at this 100-key resort will be welcomed into a serene sanctuary. Each room offers private outdoor seating decks, allowing travelers to relax in peaceful solitude while soaking in picturesque views of landscaped gardens, water features, and open skies. The design prioritizes privacy, comfort, and connection with nature—ideally suited for both short leisure breaks and extended holidays.

Destination for Celebrations and Social Gatherings

What truly sets IHCL SeleQtions Amritsar apart is its ambition to become Punjab’s leading destination for social events, weddings, and corporate gatherings. The resort’s centerpiece is its massive 10,000 sq. ft banquet hall—a grand space capable of hosting majestic Indian weddings, milestone celebrations, and sophisticated business conferences.

Complementing the banquet hall are beautifully landscaped gardens adorned with tranquil water bodies, floral arrangements, and thoughtfully laid out walking paths. This open-air setup not only enhances the resort’s visual appeal but also offers multiple picturesque backdrops for ceremonies, photo shoots, and outdoor events.

Amritsar, with its strong traditions of community gatherings and celebrations, is expected to embrace this new venue wholeheartedly. For residents, it will serve as a luxurious venue close to home, while out-of-town guests will find themselves immersed in a resort that balances festivity with relaxation.

Culinary Diversity with a Signature Flair

IHCL’s reputation for exceptional dining experiences continues at SeleQtions Amritsar. The resort will offer three diverse culinary outlets, each carefully conceptualized to satisfy the varied palates of global travelers.

Guests can start their day at the all-day diner, where local Punjabi flavors meet international fare in a cozy, family-friendly atmosphere. The specialty grill restaurant will focus on curated flame-cooked delicacies, drawing from both Indian and global traditions, while the on-site bar promises a sophisticated setting for evening cocktails and casual socializing.

These dining venues are more than just amenities—they are experiences tailored to showcase local ingredients, artisanal techniques, and personalized service. IHCL’s culinary teams will ensure each meal becomes a highlight of the stay.

Wellness and Rejuvenation in Amritsar

For wellness enthusiasts, IHCL SeleQtions Amritsar offers a full suite of rejuvenating experiences. The state-of-the-art fitness centre provides travelers with modern workout equipment, perfect for maintaining their routines while away from home. For those seeking deep relaxation, the outdoor swimming pool and holistic spa will deliver serene indulgence.

The spa’s menu will focus on traditional Indian wellness therapies blended with contemporary spa techniques, allowing guests to rejuvenate their mind, body, and spirit amidst calming surroundings.

Amritsar: A Cultural and Spiritual Powerhouse

Located in the northwestern state of Punjab, Amritsar is one of India’s most spiritually and historically significant citis. Home to the iconic Golden Temple, the city welcomes millions of pilgrims and travelers annually. The serene waters of the Amrit Sarovar, the echoing chants of the Sikh holy scripture, and the resplendent gold-covered sanctum all combine to create a deeply moving experience for visitors.

Beyond the Golden Temple, Amritsar also offers the haunting memorial of Jallianwala Bagh and the patriotic fervor of the Wagah Border ceremony. These sites, steeped in India’s rich history, attract domestic and international tourists alike.

As a cultural capital, Amritsar is also renowned for its vibrant cuisine, bustling bazaars, colorful festivals, and warm Punjabi hospitality. The city’s textile, agriculture, and growing manufacturing sectors further underline its economic importance in the region.

With IHCL’s new SeleQtions resort located in this dynamic environment, guests will have seamless access to cultural exploration, shopping excursions, culinary adventures, and spiritual fulfillment.

IHCL’s Expanding Punjab Portfolio

With the announcement of this resort, IHCL now operates or has under development five properties in Punjab. This strategic expansion highlights IHCL’s focused investment in Tier 2 and Tier 3 citis that hold high tourism potential and regional economic significance.

As a trusted name in Indian hospitality, IHCL’s properties serve as cultural ambassadors, showcasing local art, cuisine, and design while upholding global standards of luxury and sustainability. The company’s presence in Amritsar, along with its broader Punjab footprint, aligns with its growth strategy of offering distinctive experiences across India’s culturally significant destinations.

Supporting Sustainable and Inclusive Hospitality

IHCL has long been a pioneer in integrating sustainability and social impact into its business model. The SeleQtions Amritsar resort is expected to carry forward this legacy with eco-friendly construction practices, local sourcing initiatives, and community engagement.

From employing local artisans and chefs to conserving water and reducing carbon footprints, the resort will likely echo IHCL’s ethos of “Responsible Luxury.” Its development will generate local employment opportunities and support ancillary industries, contributing to Amritsar’s economic and social growth.

Mr. Saurabh Khanna, Director, Aarth Realtech Ventures Pvt Ltd, said, “We are delighted to partner with IHCL to bring the SeleQtions brand to Amritsar, and we look forward to working together to make it a success.”

The SeleQtions Brand: Celebrating Individuality

Launched as a collection of named and distinctive properties, the SeleQtions brand by IHCL celebrates hotels with unique stories, architecture, and guest experiences. These properties are designed to reflect the soul of their destination while delivering warm, personalized service.

IHCL SeleQtions Amritsar will follow this ethos closely, offering travelers not just a stay, but a story to tell—of Punjab’s charm, hospitality, and elegance.

India welcomes IHCL SeleQtions Amritsar, an exquisite 10-acre luxury resort featuring private decks, signature dining, and tranquil amenities, perfectly positioned near iconic spiritual landmarks.

Conclusion

The arrival of IHCL SeleQtions in Amritsar represents a major milestone in the evolution of luxury hospitality in Punjab. With its perfect blend of nature, culture, and modern comforts, the 100-key suburban resort promises to become a beloved destination for travelers seeking both celebration and serenity.

Whether visiting for a wedding, a spiritual journey, a family vacation, or a culinary retreat, guests at IHCL SeleQtions Amritsar can look forward to a world-class experience framed by Punjab’s rich heritage.

As the travel and tourism landscape in India continues to evolve, this property will play a key role in positioning Amritsar as a premier destination not just for pilgrimage, but for luxury tourism, events, and holistic experiences.

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