IMEX America 2024, set to take place from October 7 to 10 at Mandalay Bay in Las Vegas, is gearing up to be the largest and most influential trade show for the global meetings, events, and incentive travel industry. The event is renowned for bringing together key players from across the meetings sector, and this year, the presence of the hotel industry will be more significant than ever. With top hotel brands showcasing their properties and services, IMEX America provides a unique platform for global hospitality leaders to connect with buyers and event planners.

IMEX America continues to build on its legacy of success, and in 2023, the event attracted 15,029 participants, including 5,364 buyers, and resulted in 83,000 meetings. These impressive numbers set high expectations for 2024, with the show poised to deliver even greater opportunities for business, education, and networking. The event is free to attend, and attendees can look forward to four days of world-class hospitality exhibits, specialist education sessions, and valuable networking on and off the trade show floor.

“IMEX is in a unique position in the global events industry. We ‘only’ run two annual trade shows and yet, because of their global market significance, our team’s visibility and experience, and our deep relationships with the sector, we’re often treated differently. That means people expect us to lead, to have a voice and to represent the best interests of all involved. I’ve learned not to take this responsibility lightly but to embrace it as an extraordinary opportunity to make a bigger, positive impact on the world.” Carina Bauer, CEO, IMEX Group

A significant feature of IMEX America 2024 is the strong presence of leading hotel brands from around the world. Global hospitality leaders such as Accor, Marriott, Associated Luxury Hotels International, AIC Hotel Group, Fairmont, Grand Hyatt, Hard Rock International, Hilton, Holiday Inn, Hyatt Regency, IHG Hotels & Resorts, LOTTE HOTELS & RESORTS, Jumeirah, Melia Hotels International, MGM Resorts, Omni Hotel, Preferred Hotels & Resorts, and Wyndham Hotels & Resorts will all be present. These prestigious brands will be showcasing their properties, services, and innovative solutions designed to cater to the evolving needs of the meetings and events industry.

In 2023, IMEX America hosted 4,201 hosted buyers from 65 countries, with 71% of them coming from the United States. Canada, the UK, Brazil, and Mexico followed closely behind. These hosted buyers represented a diverse range of businesses, with 59% from agencies, 25% from corporations, and 10% from associations. The hosted buyers also brought substantial purchasing power to the table, with 27% controlling budgets of over $10 million, while 30% managed budgets between $1 million and $5 million.

The 2024 edition of IMEX America is expected to attract similar high-level participation, with buyer attendees once again playing a key role. In 2023, 1,163 buyer attendees from 43 countries participated, with 47% coming from corporate backgrounds and 31% from agencies. A notable 51% of these buyers held director-level positions or higher, with 29% managing budgets between $1 million and $5 million, and 14% handling budgets exceeding $10 million.

With over 3,443 exhibiting companies from more than 150 countries, the hotel industry remains a major draw at IMEX America. Top brands like MGM Resorts, Hilton, and Accor will use the event as a platform to showcase their exceptional venues and services, positioning themselves as key partners for event planners. Attendees will have the opportunity to explore a wide range of hospitality options, from luxury properties such as Fairmont and Jumeirah to globally recognized brands like Holiday Inn, Hyatt Regency, and Wyndham Hotels & Resorts.

IMEX America is not just a marketplace but a knowledge-sharing platform as well. The 2024 edition will feature prominent speakers from the hospitality industry who will provide insights into the latest trends and challenges shaping the future of meetings and events. Some of the notable speakers include:

Kim Napolitano – Hilton Worldwide Sales

Naomi Clare Crellin – Founder & CEO of Marriott

Gerilyn Horan – Vice President, Group Sales & Strategic Accounts, Hilton

Jamie Murdock – Managing Vice President, Sales

The educational aspect of the event kicks off with Smart Monday, powered by MPI, on October 7, offering a full day of free education. These sessions are designed to enhance the skills and knowledge of industry professionals, helping them stay at the forefront of the fast-evolving meetings industry. From October 8 to 10, the trade show floor will be open, with doors opening for attendees from 9:30 am to 5:30 pm on October 8 and 9, and from 9:30 am to 4:00 pm on October 10. Exhibitors will have early access to the exhibit hall from 7:00 am on October 8 and from 8:00 am on the following days.

The venue for IMEX America 2024 is Mandalay Bay, located at 3950 S Las Vegas Blvd, Las Vegas, Nevada 89119. As a key player in the global meetings and events industry, the hotel sector will be at the forefront of this year’s event, offering attendees an unparalleled opportunity to discover the best venues, network with industry leaders, and drive business growth.

With the backing of the world’s most prestigious hotel brands and a strong focus on innovation, IMEX America 2024 is set to be the ultimate destination for hospitality and meetings industry professionals. Whether you’re looking for new venues or seeking to stay updated on the latest trends, this event provides a platform for creating meaningful connections and unlocking new business opportunities.

The post Hilton, IHG, Accor, Marriott, Hyatt and Wyndham to Participate in IMEX America 2024, Uniting Global Meetings and Events Industry Leaders in Las Vegas appeared first on Travel And Tour World.