The newly approved master plan for the Mui Ne National Tourist Area in Binh Thuan province aims to establish the region as a globally recognized tourism hub, positioning it as a leading destination in the Asia-Pacific by 2050.

The development strategy focuses on transforming Mui Ne into a prominent international tourism center, contributing to the economic growth of both Binh Thuan and Vietnam. Spanning 14,760 hectares, the area covers essential locations in Phan Thiet city, Bac Binh district, and Tuy Phong district.

At the heart of the plan is the creation of modern, sustainable infrastructure, prioritizing green spaces, cleanliness, and the preservation of the region’s cultural, historical, and natural landmarks. The project aligns with Vietnam’s Tourism Development Strategy for 2030 and Binh Thuan’s tourism objectives for 2021-2030, ensuring the safeguarding of Mui Ne’s unique heritage.

The development seeks to strike a balance between tourism expansion and urban growth, emphasizing beach resorts, water sports, and tourism related to the area’s famous sand dunes. The plan also focuses on preserving the rich Cham culture, coastal community traditions, and local festivals.

By 2030, the Mui Ne National Tourist Area is projected to have a population of 200,000, with land requirements reaching 9,909 hectares. This will include 1,773 hectares designated for tourism services and the development of 41,000 hotel rooms. By 2040, the population is expected to increase to 300,000, with land usage growing to 12,986 hectares, including 2,884 hectares for tourism services and 71,500 hotel rooms.

A key highlight of the plan is the development of a 63-kilometer coastal road connecting Phan Ri Cua and Phu Hai, which will serve as the main transport corridor, linking various coastal zones.

The master plan also includes detailed strategies for land use, infrastructure development, and priority investment projects to ensure the successful realization of this ambitious vision.

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