Minor Hotels, a leading international hotel group, is set to expand its portfolio to over 850 properties by 2027, fueled by an aggressive global growth strategy.

With 560+ properties and 81,000 keys currently in operation, the company has unveiled a pipeline of nearly 300 new hotels and 47,000 additional keys over the next three years.

According to Minor Hotels’ latest projections, its expansion will diversify its global presence, balancing its current European stronghold with over 100 new properties in Asia, 60+ in the Middle East & Africa, and 40 in Australia & New Zealand.

The group is also prioritizing new markets, including North America, North Asia, Morocco, Egypt, and Turkey, while accelerating expansion in India following the Anantara Jewel Bagh Jaipur opening.

Strengthening Luxury & Upscale Hospitality

Minor Hotels’ expansion strategy is rooted in luxury and premium hospitality.

✔ Luxury Segment (Anantara, Tivoli, Elewana Collection) – Represents one-third of the pipeline, reinforcing the group’s experiential travel expertise.
✔ Premium Segment (NH Collection, Avani, nhow) – Another one-third of the pipeline, expanding Minor’s presence in urban and leisure markets.
✔ Brand Revitalization & New Brands – In 2025, the group will launch two new brands, broadening its portfolio and offering conversion-friendly options for hotel owners.

As part of its brand evolution strategy, Minor is investing in renovations and repositioning projects, such as the Anantara Hua Hin restoration in Thailand.

Branded Residences: A Key Growth Driver

Minor Hotels is significantly increasing its branded residences portfolio, integrating residential components into key global markets. The company has been a pioneer in this sector since the 1990s, with Layan Residences by Anantara in Phuket being an early success.

📍 Upcoming branded residences projects include:

  • Europe, Asia, and the Middle East & Africa – With confirmed developments in Ras Al Khaimah, Sharjah, Oman, and Tanzania.
  • Urban & Resort Locations – Standalone branded residences are being explored in major cities worldwide.
  • Anantara Ubud Bali Resort – A flagship project blending luxury hospitality with private residential ownership.

The Middle East and Europe remain high-growth markets for branded residences, particularly under Anantara and NH Collection.

2025 Key Openings: Expanding the Global Footprint

Some of Minor Hotels’ most anticipated openings in 2025 include:

🏨 Tivoli Kopke Porto Gaia Hotel (Portugal, February) – A heritage Port Wine cellar conversion.
🏨 nhow Rome (Q2) – Expanding Minor’s lifestyle brand footprint in Europe.
🏨 Avani+ Barbarons Seychelles Resort (Q3) – A flagship Indian Ocean property post-refurbishment.
🏨 Anantara Kafue River Zambia Tented Camp (Q3) – Minor’s debut luxury tented safari lodge.
🏨 NH Collection Maldives Reethi Resort (Q4) – A reimagined island getaway after major renovations.

Sustainable & Strategic Growth Approach

Minor Hotels follows an “asset-right” growth model, balancing:

✔ Owned & Leased Properties (Currently 70%) – To be optimized to 50-50 by 2027.
✔ Managed & Franchised Properties (90% of Pipeline) – Ensuring diversified, sustainable expansion.

With its luxury expertise, brand architecture evolution, and expansion into new markets, Minor Hotels is positioned to become one of the world’s largest hospitality groups by 2027.

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