ITA Airways, Italy’s national airline, partners with Adyen to introduce Apple Pay for seamless payments.

Starting today, ITA Airways customers can purchase airline products using Apple Pay via the official website and app.

“This collaboration with Adyen marks a major step forward in our strategy of digital and technological
transformation, reaffirming our ongoing commitment to meeting our customers’ needs”, said Andrea Benassi, General Manager ITA Airways. “Initially, Apple Pay will be available on our Italian and U.S. websites, but we plan to roll out this payment method across all international markets”

Gabriele Bellezze, Country Manager Adyen Italy, comments: “We are excited to announce the expansion
of a long-standing partnership with a player of excellence in Italian air transportation such as ITA Airways.
Operating from now on also as an acquirer, we will be able to further support the company in processing
payments quickly and securely, enabling the innovative Apple Pay payment method for online transactions. We believe this is just the beginning of an important new phase in our partnership, which will pursue the goal of increasingly improving the payment experience of ITA Airways’ customers in more and more countries”

Tickets for all ITA Airways flights remain available through the website, ITA Airways Customer Information Assistance Office, travel agencies, and airport ticket offices.

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