Atlantis Dubai, home to two of Dubai’s most iconic resorts—Atlantis, The Palm, and Atlantis The Royal—has partnered with Hudini to revolutionize the guest experience through a new omnichannel app. This collaboration focuses on enhancing guest engagement at multiple touchpoints, boosting convenience, personalization, and increasing revenue.

A Premier Destination: Atlantis Dubai
Atlantis, The Palm, located on The Palm in Dubai, is an entertainment paradise featuring 22 hectares of fun at Aquaventure World, marine attractions, luxury shopping, and 35 world-class restaurants. Atlantis The Royal, a symbol of ultra-luxury, is known for its elite experiences, including celebrity chef restaurants, high-end retail, and stunning ocean views. Recognized among The World’s 50 Best Hotels, Atlantis The Royal continues to set new benchmarks in the hospitality industry.

Objective: Deeper Guest Engagement and Personalization
Atlantis Dubai’s goal was to strengthen guest interaction throughout their stay, ensuring a seamless, personalized experience—from ordering room service to booking activities. In a rapidly evolving tech-focused market like Dubai, digital transformation is essential to meet changing guest expectations. Atlantis Dubai aimed to use innovative technology to enhance guest connections, provide bespoke experiences, and increase ancillary revenues.

Hudini’s Digital Solution
Hudini developed a comprehensive guest experience app that integrates all touchpoints into a single platform. From check-in to dining and activity bookings, the app improves convenience and tailors experiences to individual preferences. The data-driven approach provides curated recommendations that enhance luxury and personalization for each guest.

Key Results

90% Digital Key Success Rate: Guests accessed their rooms seamlessly via mobile devices, surpassing industry standards.

25 Million Guest Interactions: The app registered millions of interactions, with over 13,000 users per month.

14-Minute Average Engagement: Guests spent significant time personalizing their stays through the app.

25,000+ In-Room Dining Orders: Personalized recommendations boosted food and beverage engagement.

11,000+ Housekeeping Requests: Guests conveniently scheduled housekeeping services via the app.

Oliver Stütz, Digital & Innovation Marketing Project Manager at Atlantis Dubai, said, “The Atlantis Dubai App has transformed the guest experience. Hudini’s customized solution exceeded our expectations, enhancing guest engagement and satisfaction. Their multi-featured app is both user-friendly and visually appealing, making our collaboration with Hudini a rewarding experience.”

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